Author: Tiffany Wilson

If you’re becoming increasingly frustrated with the decline in engagement and reach of your organic content, boosting posts is here to give your posts the (literal) boost they need to reach your target audience. Essentially, you will be paying Facebook to show a specific post to...

If you’re not yet convinced of the commercial impact digital technology and media have on businesses, take a look at Dominos marketing strategy. Dominos only took its first mobile phone order in 2010 when online sales accounted for less than 30% of revenue. Eight years...