05 May The Digital Chronicle Episode 12 – What’s Involved In Working With A Digital Agency?
Have you considered outsourcing your social media or digital marketing but you’re not sure if it’s the right path for your business?
Well, this is the episode for you.
WE START WITH STRATEGY FIRST
A great partnership starts with building the right foundations. With every new client, we start off with an in-depth strategy session to really get to know you and your business.
In this session, we go through everything to do with your business such as your background, goals, ideal client and how you want to be seen by them.
Most importantly though, we help you better understand your point of difference. Real estate is a very difficult industry to stand out in, our strategy process helps you to develop your competitive advantages and have a clearer idea of how you are different.
WE THEN MOVE ON TO DEVELOPING YOUR STRATEGY
From here we go away and take all that great information you’ve provided to put together a strategy and recommendations for your digital marketing as well as set out some objectives and KPIs.
Every business we work with has a different target audience with different needs. Whether it’s demographics or lifestyle, every audience has its own nuances. It’s important that we fully understand that so that we can speak for you through your digital platforms.
NEXT IS CONTENT PLANNING
Once we have your strategy and direction finalised we can get to work on creating your content.
Our work is customised to your brand and business and driven by a bespoke strategy that we develop for you.
For social media clients, each month we put together a content calendar for you that is in line with your overall strategy. This ensures you have consistency and relevance.
All your content is scheduled in advance and of course, we allow some gaps for last minute things that pop up throughout the month such as great property listings, results or community events.
We meet with you each month to run through your upcoming content, discuss your results from last month and chat about what’s on the horizon for your business.
OUR ONGOING RELATIONSHIP
We want you to think of us as an extended part of your team. We are focused on helping you bring your brand to life through the amazing power of the digital marketing channels.
We operate on a retainer model meaning you work with our team on an ongoing basis and we have a monthly scope of works that we carry out each month for you.
Our Digital Marketing Packages can help you decide what you need for your business growth and how that fits into your marketing budget.
Building a brand online takes hard work and consistency, but you can expect to see results within 3 – 6 months of working with our superstar team.
WHEN IT COMES TO THE DETAILS
Every circumstance can be different but as a rule, we don’t work on fixed-term contracts, as many other agencies do. Finding the right fit for both yourselves and our team from the outset is very important to us.
Need help with your digital marketing?
Chronicle Republic Communications is a boutique Sydney marketing consultancy for real estate, property and interiors professionals. We specialise in social media, content marketing, email marketing, blogging, search engine optimisation, social media advertising and much more!
If you are looking for social media for real estate, property or interior design our digital marketing experts can help you bring your brand’s story to life.